7 Marketing Objective Examples How to Set Yours Right

The hard truth about marketing objectives is that you shouldn’t look at a few examples and choose those that seem to fit the best. The examples should only be used as inspiration. It’s on you to set specific marketing objectives because every business is different and the highest priority needs in marketing change over time. […]

The 29 Best WordPress Plugins (Organized by Category)

WordPress plugins make your life easier by allowing you to add features to your website without learning to code or hire a developer. However, over 60,000 WordPress plugins are available, and more are released every day. Plus, installing too many plugins can cause slow website loading speeds, so you want to avoid adding too many of these […]

E-commerce Marketing 101: How to Maximize Sales

Marketing is one of the most important skills to learn as an e-commerce store owner. By learning marketing, you’ll always have a steady stream of new customers. Plus, knowing the basics of marketing can get you ahead of the competition, and it’s valuable to have a base understanding if you ever hire marketing roles for […]

9 SaaS Marketing Strategies for Sustainable Growth

Sustainable growth for a SaaS company is about creating long-term value that is a) profitable and b) able to be maintained over time without compromising the brand’s reputation. In other words, by building growth, you’re building a foundation for more growth as you go. We’ll talk about nine marketing strategies that are perfect for achieving and […]

7 Digital Marketing Strategies That Actually Work

Chatbots. A/B split tests. Complicated marketing funnels. Forget them all. If you’re running a small business, none of these things should be your focus. The digital marketing strategies that deserve your attention are the unsexy ones. In this post, we’ll cover seven of those strategies and how to make them work for you based on experience rather than just […]

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